How to Increase Domain Authority?

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If you are interested in increasing organic traffic to your website, know the domain authority will be very useful to identify which keywords bring more audience to website directly. But what is the domain authority or domain rating and how to increase domain authority?

Let us talk about what is domain authority and how we can increase it!

What is the Domain Authority?

The Domain Authority is a metric created by Moz to predict how a website performs with keyword in a Google search engine. The domain authority identifies the way a competitive website go through ranking on a scale from 1 to 100.

The score consists of a variety of factors, but the most remarkable number is The number to connect the root domains and the number of links connects with the website.

What is the Domain Rating?

The evaluation of the domain is a metric created by Ahrefs to evaluate the strength of a links profile of a website. The domain score or DR is measured on a scale from 0 to 100.

What is Page Authority?

Page Authority (PA) is a Moz score used to predict the ranking of a particular page on the search engine results page (SERP).

Page Authors scores range from one to one hundred. The higher the number, the better the ranking ability. The calculation of page permissions is similar to DA, but considers a single page instead of the entire domain. When you examine a single page, remember that this is a useful indicator.

What is DA in SEO?

Domain authority is not just a classification factor. Google not consider how a website is displayed in the search result pages. But, still it remains an important metric. These scores show how much high domain rating is for website, with a website  lowest domain authority that appears on Google.

How to increase the Domain Authority?

To improve domain authority needs to increase number of backlinks domains. The more quality number of links linked to website will increase domain authority.

How to Improve Domain Authority?
  • Choose a Domain Name:

The domain name must be easy to look at and do not confuse your visitors. It must be unique and visitors should be able to remember and memorize that name.

  • Add Interlinking:

Internal Linking is equally important as external connections. Many marketers forgot to work on internal linking and focus more on the construction of external links to bring more users. 

  • Mobile Optimize Website:

Most users navigate online using a mobile phone, therefore, a website another factor to build the authority of website. If your website is not optimized for mobile platforms, your authority may be less.


Domain authority is considered from incoming links and the quality of backlink websites from which these links are connected to a website. All these links increase the quality and help to improve the domain authority. Furthermore, to increase domain authority, there are some other Google modules that need to be performed in SEO ranking and deep knowledge of each of them is a must.

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